This kinda seems like we’re defining “genius” way, way down.
Jennifer Aniston’s got a new perfume coming out. Yeah, I know, you don’t care. In the ad campaign, though, Aniston is going to be totally naked…under a towel.
Jennifer Aniston came up with the idea to pose naked for the advertising campaign behind her new Lolavie fragrance.
The actress, 41, was keen to get a ton of attention for her latest venture — and, of course, herself.
“Being naked was all Jennifer’s idea,” a source told PopEater. “She is a marketing genius.”
If scantily-clad women (or, in this case, allegedly naked women) are a genius-level marketing idea, then ladies and gentlemen: congratulations. You are all geniuses. Sex sells. Beauty sells. Combine the two, and you’ve got sales, squared.
Of course, she’s not actually naked. We’d see more of her body in a bathing suit. Hell, we see more of Christina Hendricks just popping out the top of her dress.
But that’s genius, I guess. These days. Wonder if I’ve earned that Nobel yet.
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