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Sherwin Williams: official home decorating supplier of Cthulhu

October 12, 2011

Did I ever notice Sherwin Williams’ logo before?

I’m not sure I ever did. I saw it on a truck today driving in to work, and thought: ah, bathing the Earth in blood. How…wonderful.

How did the roomful of PR executives decide on that, exactly? “Hmmm…well, I like the ‘awash in blood’ motif, but let’s leave the screaming children off. For now. We can revisit it later.”

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